What personal data we collect and why we collect it
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Contact forms
Cookies
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Analytics
Who we share your data with
How long we retain your data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Where we send your data
Visitor comments may be checked through an automated spam detection service.
Your contact information
Additional information
How we protect your data
What data breach procedures we have in place
What third parties we receive data from
What automated decision making and/or profiling we do with user data
YouTube 宣布,將於 2026 年初推出全新「YouTube TV 方案(YouTube TV Plans)」,以超過 10 種依內容類型區分的分級訂閱組合,提供用戶更具彈性與客製化的電視觀看選擇。國外產業分析指出,此舉不僅回應全球「剪線潮(Cord-Cutting)」持續擴大,也顯示串流電視服務正加速走向「模組化、分眾化」的新競爭階段。
YouTube 訂閱服務副總裁暨主管 Christian Oestlien 表示,電視服務應該回歸簡單,讓觀眾能真正掌控想看的內容。此次新方案設計,讓用戶可依需求選擇擁有超過 100 個頻道的主方案,或聚焦於體育、新聞、家庭與娛樂等不同內容類型,打造最符合個人或家庭需求的訂閱模式。
其中備受關注的「YouTube TV 體育方案(YouTube TV Sports Plan)」,將整合主要電視台與多家體育頻道,包括 FS1、NBC Sports Network,以及完整的 ESPN 頻道與 ESPN Unlimited,同時開放加購 NFL Sunday Ticket、RedZone 等服務,並保留無限 DVR、多畫面觀看、關鍵精彩片段與夢幻球隊視角等功能。國外分析認為,體育內容具備高度黏著度與即時性,是串流平台對抗用戶流失、提高平均客單價的關鍵武器。
多家國際市場研究機構指出,北美有線電視訂戶數已連年下滑,消費者轉向可自由搭配、無長約限制的串流電視方案。YouTube 此次推出分級訂閱,正面迎戰 Hulu + Live TV、FuboTV 及傳統有線電視業者,透過更精細的內容切分,降低用戶「為不看的頻道付費」的抗拒感。
業內人士進一步分析,YouTube TV 以體育與新聞作為核心模組,搭配家庭與娛樂內容,有助於擴大不同年齡與族群的覆蓋面,同時強化平台的廣告變現能力與數據分析優勢。相較傳統電視,YouTube 能精準掌握收視行為,對廣告主而言更具吸引力,未來也不排除發展更多動態定價與客製化廣告模式。
分析認為,隨著 YouTube TV 於 2026 年初正式上線新方案,全球串流電視市場勢必迎來新一波競爭洗牌,內容分級、價格彈性與使用者體驗,將成為各大平台勝出的關鍵指標。